Gabriela Taylor is an internationally educated Global Online Marketing Strategist and Consultant who’s worked with some of the world’s biggest brands in Telecommunications, Retail, Lifestyle and Advertising.
A recognized expert and specialist in Social Networking, Mobile Marketing and Search Engine Optimization she is fluent in 7 languages, has lived and worked in many countries throughout the world and has experience of implementing successful web-presence strategies for both startup and large established organizations. She is fully certified in Google AdWords and Analytics.
She is the founder of Global N’ Digital, a consultancy firm specializing in Online Marketing services and Cross-Cultural business practices and has also published several industry related books.
The Ultimate Guide To Marketing Your Business With Pinterest
Socialize To Monetize: Engaging Your Online Communities Across Multiple Social Media Platforms
The Ultimate Guide To Building And Marketing Your Business With Google
The Ultimate Guide To Building And Marketing Your Online Business With Free Tools
Advertising In A Digital Age: A Beginner’s Guide To Online Promotion
From Local To Global: Taking Your Online Business To New Markets
Digital Content Marketing: How To Market Your Online Business In The Age Of Mass Empowerment
Targeting Your Market: Marketing Across Generations, Cultures And Gender
Mobilize To Monetize: Making The Most Of Mobile Marketing
The Ultimate Guide To Marketing Your Business With Tumblr
About The Book:
The opportunity to reach a wider community and customer base, grow your network and to stay abreast of social media trends is key to driving success online.
This can also however be a confusing world where new networks and fads are literally springing up daily. It can be tempting to join an overwhelming number of social media sites without any real idea of how to make the most of your online presence. While most of these platforms are valuable to your brand, it is essential that you know how and when to use them effectively for maximum return.
This books offers strategies and tips on how to engage across multiple platforms and how to successfully manage your social media activity.
Let me give you a quick overview of what you’ll find in the book:
Are You on Facebook?
Setting Up Facebook For Business
Facebook Timeline And Competitive Analysis
Acquiring Facebook Fans
Facebook Community Management
Top 13 Facebook Apps
Mastering Facebook Ads
Facebook Contests And Sweepstakes
Facebook Check-in Deals
Mastering Facebook EdgeRank
Facebook Content Marketing
How To Use Facebook Insights
Have You Heard Of Instagram?
Are You Fun To Follow On Twitter?
Using Twitter As A Communication Device
Searching For Local Tweets And Tweeters
Getting In Touch With Journalists In Your Local Area
Using TweetDeck To Manage Your Interactions On Twitter
Sending Instant Coupons
Asking For Feedback
Partnering With Other Businesses And Tweeting Each Other’s Offers
Finding The Influencers In Your Industry And Contacting Them
Spying On Your Competitors
Using Twitter As A Tool For Customer Support
Advertising On Twitter
Are You Well Connected on LinkedIn?
Setting Up A Linkedin Personal Account
Setting Up A Linkedin Company Page
Finding Online Communities That Align With Your Professional Interests
Answering Questions To Show Expertise And Gain Trust
Linkedin Advertising Program
Sending Partner Messages
Organizing Webinars By Utilizing The Events Section
What Did You StumbleUpon Today?
Setting Up StumbleUpon For Business
Connecting With StumbleUpon Users
Making Your Content More Visible
StumbleUpon For Brand Marketing
Building Your Business Image Through Flickr
Setting Up Flickr For Business
Managing Your Contacts
Joining Flickr Groups
Sharing Your Flickr Photos
Sharing Your Flickr Videos
Marketing Your Business With Flickr
Getting Started On Viadeo
Setting Up Viadeo For Business
Finding Contacts You Know
Recruiting Your Team
Got A Question? Yahoo Answers!
Setting Up Yahoo Answers For Business
Building Your Community
Building Your Website
Get Rated On Yelp!
Setting Up Yelp For Business
Building A Yelp Community
Yelp Community Management
Yelp Events And Announcements
Ning: Your Very Own Social Networking Site Today
Setting Up Ning For Business
Integrating With Other Social Networks
Using Ning For Branding
Play The Klout Game And Become An Influencer
Setting Up Klout For Business
Klout Brand Pages
Using The +K Feature
Benefits Of Leveraging Klout For Business
So How Do You Find Influencers?
As You Leverage Klout For Your Business, What Exactly Should You Be Measuring?
Guide To Social Link Building
Creating Social Profiles
Submitting And Publishing Guest Posts
Running Promotional Contests
Submitting Articles To Article Directories
Top 17 Social Networks For Entrepreneurs