When Bob Olmstead decided to begin the process of packaging two decades of teachings, the first step was to interview his long-term clientele, past and present. The goal was simple; create a high-impact crash course on his basic teachings, something that would only take about an hour or so to complete. In mid-2014, Bob wrote his ebook “Executive Zen: The Art of Life & Leadership”, from which this training series is based.
Bob Olmstead has earned the dubious reputation of being a rogue, a troublemaker. Is there a big ol’ white elephant in the room that everybody tends to ignore? Lucky you! It will be a hot topic of conversation when you first meet Bob. All of those things you’ve been sweeping under the rug? Yep, that’s where he will start. A good old fashioned house cleaning. Good for the soul, good for business! Who is this guy? As you will discover, there is no simple answer.
Bob got his start in business in 1986, at the age of twenty-three, when he landed he first sales job. Six short years later, he was named National Sales Manager for the prestigious, Spartan School of Aeronautics. At age thirty-four, he became General Manager for Williams Marketing, an international ad agency specializing in the luxury goods sector. Two years later, the time had come for Bob to venture out on his own.
In his thirteen short years in the workforce, he managed to rack up an impressive track record. He earned five major promotions, turned around six national sales organizations, wrote two sales training manuals, managed several multi-million dollar ad budgets and produced hundreds of television/radio ads. A reputation for being a savvy, hard driving leader- the “miracle worker”- was soon established. Along the way, Bob also established a reputation for building fiercely loyal teams.
In 1999, he started his first company, “Wild Retailers”, a national ad agency that peaked at just under three million dollars in annual media. Then the events of 9-11 traumatized the economy. Heavily weighted in the luxury goods sector, his ad agency collapsed within nine months. After completing a national talk radio tour to help small business owners recover (while greatly struggling himself), Bob launched Olmstead Management Consulting. This management consulting practice spanned multiple sectors and vibrantly lived for over a decade, when he decided in 2012, to transition into training and development. In 2014, Bob formalized his training and development philosophy through his e-book, “Executive Zen”, which also became the launching point for an executive coaching practice by the same name.
THE PERFORMING ARTS
As someone who grew up in and around show business, with a godfather and namesake who worked for Paramount Studios for several decades, Bob always felt a connection with the arts, and more specifically, with film making. In 2006, on a whim, he decided to take a film making class. It was probably inevitable, but before long, film making had become a major passion in Bob’s life. Over the course of the next three years, Bob directed and produced two short films. The second, “Play Time”, premiered just outside of London and went on to tour multiple festivals.
In 2010, Bob began to exploring the world of improv (AIC-Bob_Olmstead) as way to get better acquainted with inner world of the actor. Upon graduating from The Hideout Theater, he became a founding member of the improv duo, “Two Guys From Yonkers”, which performed twenty-five shows in Austin theaters. In 2013, Bob directed and produced his first stage piece, a full length improvised dramatic play inspired by the one act plays of Samuel Beckett. The play, “Breaking Beckett”, enjoyed a six show run at The Institution Theater, and made an appearance at the Improvised Play Festival. The next project in Bob’s sights is the directing and producing of his first feature film, slated for 2015/2016.