Tell us about yourself and how many books you have written.
I am Gaurav Kumar Nigam. I am a brand and business manager by profession. After doing Master of Business Management in Marketing and Financial Management (MBA), I worked as Sales Manager in Reliance Industry, India.
Later, I worked as a faculty of advertising and brand management at the famous Management College in Lucknow for many years.
I am a writer of three books… ‘The Brand Sutras’, a topselling book on the subject of brand management and ‘The Scandal in Lucknow’ (available on Amazon)
My third book, a story collection, ‘kahaniyo Ke Dastkhat’ will be published soon from Hindi’s most popular publication.
What is the name of your latest book and what inspired it?
‘The Scandal in Lucknow’ is my latest book. It is a thriller novel. It was inspired by a true crime published in a local newspaper few years back.
Do you have any unusual writing habits?
I don’t type a single word until I have the complete story in my head. I know every twist and turn which will occur in my book.
What authors, or books have influenced you?
Arthur Conan Doyle, Agatha Christie, Edgar Allen Poe, Surender Mohan Pathak
What are you working on now?
I am working on my next book which will discuss complete strategy about social media marketing.
What is your best method or website when it comes to promoting your books?
Along with awesomegang.com, websites like goodreads and facebook helped me to grow my reader base. I promote my book through email marketing.
Do you have any advice for new authors?
1- Write once, edit thrice. Nobody will like your book, if it has grammatical or factual error.
2- Know your reader.
3- Value your readers’ opinion.
What is the best advice you have ever heard?
If you believe your book is really good, never offer it for free.
What are you reading now?
Shrimad Bhagwat Geeta
If you were going to be stranded on a desert island and allowed to take 3 or 4 books with you what books would you bring?
Shrimad Bhagwat Geeta, Ramcharit Manas, Sherlock Holmes complete series, Byomkesh Bakshi complete series, Dial 100
Author Websites and Profiles
Gaurav Kumar Nigam Amazon Profile