Interview With Author Justin Coleman
Tell us about yourself and how many books you have written.
I began my journey into the online marketing world in 2016. I had just graduated online with my MBA, and was going to be having a kid later that year. Needless to say I was freaking out a big with all of the bills heading my way. I began frantically Googling ways to make money online. My path eventually led me to affiliate marketing and sales funnels. I spent my business’ last $600 on a program called Funnelytics. Since I didn’t really have my own product at the time, and needed money, I saw they had an affiliate program and decided to sell their SaaS for them. Luckily I was able to earn my money back and stay afloat, and was thrust into the exciting world of affiliate marketing. I decided to write a book about it when I passed the $10,000 threshold. Like “hey, I actually accomplished something here, and I’m sure other people out there will want to as well”. First I developed the workbook that goes along with my most recently published book (yeah, this was a little bit backwards of me, but I really wanted to publish something at the beginning of this year, and the workbook was quick). That was my first official published book. Now I have 2.
What is the name of your latest book and what inspired it?
My latest book is called “Master Affiliate Marketing to $10k”. In 2018 I was looking at GoDaddy Auctions trying to find a better name for my blog, because no one was getting “Fruitless Productivity”. Instead of trying to be clever I decided I needed to be more practical, and stumbled upon the domain mastersalesfunnels.com for $12. I bought that, forwarded all of my posts to the new domain, and never looked back. In studying what to name courses and books, I learned that it’s smart to have a similar naming convention within your series. That’s where the word “Master” derived from, and I’m going to roll with it in this book and future books in this series.
Do you have any unusual writing habits?
I wrote the bulk of this book by speaking to my phone in my car on my commute to work. I had the audio files transcribed, and that’s how the very first draft of the book took shape.
What authors, or books have influenced you?
I started my sales funnel journey with Russell Brunson and “DotCom Secrets”. I know a lot of us marketers out there have. I also read a lot of Dana Derricks’ books. His “One Week Author” gave me the idea for speaking out my book and having it transcribed. Helps get things out of your brain on a busy schedule.
What are you working on now?
Right now I’m working to promote “Master Affiliate Marketing to $10k”. I’m also working to strengthen the course + community that goes along with the book. I’m trying to deliver as much value as I can while still trying to make money to support what I’m doing.
What is your best method or website when it comes to promoting your books?
I’ve been running Amazon Ads and TikTok ads lately. Also hitting friends and family on Facebook. I have some newsletters and features coming out this coming weekend, and am also planning to send out free copies to book review sites. Hoping all of that helps get the book out to as many people as I possibly can that are interested in learning how to make money online. It’s free on Kindle this weekend, so really just trying to get the message out there.
Do you have any advice for new authors?
If you’re a new author, you just have to get the draft out there. It’s easy to get caught up in your own mind and not produce any work. Get the draft out there and fix it up in the edits.
What is the best advice you have ever heard?
Real Artists Ship. – Steve Jobs.
If you never launch what you are working on, there is no feedback loop to make improvements, and you won’t impact anyone. Shine light on your work, it doesn’t have to be perfect.
What are you reading now?
8 Second PR. PR is a skillset that I really need to work on developing, so taking a deep dive to help promote my book.
What’s next for you as a writer?
I’m either going to work on the sequel to “Master Affiliate Marketing to $10k”, or there is a public domain book about sales I want to bring into the modern era. Once promotion for this book dies down, I’ll see where my interests take me first.
If you were going to be stranded on a desert island and allowed to take 3 or 4 books with you what books would you bring?
Something on how to build a boat.
Something on survival.
And probably the last 2 Harry Potter books. They are long and I would need some entertainment while the tree sap sealant was drying on the boat.
Author Websites and Profiles
Justin Coleman’s Social Media Links