About Personal Branding: A Manifesto on Fame and Influence
It’s a concept that has been around since before civilization began. A concept powerful enough to start movements, religions, and wars. Always at the forefront of our society we are but now coming to understand it. This very concept, known as personal branding, is broken down in an untypical way in the first edition of Isaac Mashman’s work. Explaining its significance to your previous, present, and future successes, by the time you are done reading you will come to understand the power your personal brand has and why you should be building it.
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Author Bio:
Born in Jacksonville, Florida but now traveling the world, Isaac Mashman is a businessman, author, podcast host, investor, and public speaker. Coming from a lower-middle class, and quite humble family, Isaac witnessed firsthand what a scarcity mindset can lead to in life. Going into his senior year of high school in 2017 lost and confused, it took seeing other young entrepreneurs to plant the idea that there is more to life than what he had previously known. Annoyed with penny-pinching and stressing about bills, he dropped his plans to attend college and dived straight into the world of business.
Over the span of less than three years, Isaac got in and out of the industry of network marketing, and pursued a variety of business ideas ranging from a clothing line to managing musical talent, to starting a record label. Although his passion and vision were chaotic at times, this gave him the opportunity to grow and mature as an adult and as a businessman. While bouncing from idea to idea Isaac was simultaneously growing a name for himself.
In 2019 he launched his second podcast, Chase the Vision with Isaac Mashman which he ended in June of 2022 after 3 years. It remains available on all streaming services including Spotify, Pandora, and Apple Podcasts. He is working on launching a new show in 2023 that merges the niches of business, celebrity, and entertainment.
Taking his personal brand from being nonexistent online to where it is today, he recognized in early 2020 that he received immense enjoyment from building brands.
Seeing what he was able to do for himself, Isaac knew that there were thousands of other ambitious people who had a vision, yet lacked the know-how of branding and marketing. Isaac Mashman started his first business, the public relations firm, Mashman Ventures in April of 2020, and since launching has had the pleasure of working with countless authors, actors, business executives, musicians, models, and a variety of other professions to get results by leveraging their personal brands.
Isaac Mashman published his first book “Personal Branding: A Manifesto on Fame and Influence” on November 1st, 2021 which quickly rose to become a Top 10 Best Seller and the #1 New Release in Public Relations on Amazon. A second edition release is expected in Fall 2024.
In January 2022 Isaac Mashman launched two new companies, Mashman Investments and Mashman Properties within one week of each other.